The email engine e-commerce brands use, built for shelters.
Automated thank-yous, segmented newsletters, year-end appeals, and event-triggered flows — all running on Customer.io under the hood and operated by Bloom.
Every email a modern shelter should be sending, automated for you.
Thank-you + receipt flows
Every donor gets a personalized thank-you and tax-ready receipt within minutes. Different copy for first-time, repeat, and monthly donors.
- First-gift vs repeat logic
- Tax receipts auto-attached
- Founder signed, not templated
Year-end + seasonal appeals
Pre-built year-end, Giving Tuesday, and summer-push campaigns. We tune the copy for your voice, schedule the sends, and monitor results.
- Year-end / #GivingTuesday built-in
- Scheduled and sequenced
- Copy tuned to your voice
Adoption + volunteer flows
Post-adoption check-ins, vaccination reminders, volunteer welcome and onboarding sequences — triggered the moment the right event happens.
- Post-adoption check-in series
- Volunteer welcome + reminders
- Event-triggered, not batch
Newsletters + content
Rich monthly newsletters featuring rescues, wins, and funding needs. Authored in the Bloom admin with AI-assisted drafts.
- Newsletter builder + issues
- AI-assisted drafts
- Auto-pull recent rescues + stories
Segmentation that matters
Donors, lapsed donors, monthly givers, adopters, volunteers, event attendees — Bloom auto-segments based on real CRM activity.
- Auto-segments from CRM
- Lapsed donor win-back
- Monthly-giver exclusive lanes
Deliverability + reporting
Built on Customer.io for inbox deliverability. Bloom monitors opens, clicks, and revenue-per-send — and tunes what works.
- Customer.io under the hood
- SPF/DKIM/DMARC set up for you
- Revenue-per-send reporting
Pre-built flows for the calendar and the moments.
Your shelter. Your growth team. Free, forever.
20 minutes on a call. If Bloom is a fit, we set your shelter up ourselves this week. If it isn’t, we’ll tell you — and point you somewhere that is.
Have a question first? Email us. We read every message.